Shahrad

Shahrad

an Iranian institute specializing in AI education for safety, health, and systems integration across large-scale industries, including petrochemical facilities, hospitals, and other industrial sectors.

Because Shahrad is a distinctly Persian name with strong cultural roots, the identity was intentionally developed as a typographic mark that preserves a sense of Iranian heritage while remaining contemporary.

The logo is built around the three dots of the Persian letter "ش" -the first letter of the brand name. The largest dot represents Shahrad itself as the central organization, while the two smaller dots symbolize the institutions and industry partners that collaborate with Shahrad in advancing AI education and implementation. This simple geometric system expresses connection, knowledge exchange, and long-term collaboration.

As Shahrad is also active in industrial safety and workforce development, blue was selected as the primary brand color to communicate trust, safety, intelligence, and reliability. A deep navy tone reinforces the organization's authority, scale, and professional presence within critical industries.