MINOO akbari

Designing Brands People Trust

I’m a brand strategist, graphic designer, art director, and educator working at the intersection of behavioral science, ecological ethics, and regenerative design. With foundations in engineering physics and design psychology, I approach communication design as a systemic tool for reshaping perception and building resilient, ethical brand ecosystems.

As the founder of Mino Studio in London and an art director, I’ve led brand identity systems, climate‑storytelling initiatives, and cross‑cultural design projects that translate complex ideas into clear, emotionally resonant narratives. My work blends narrative-driven branding, UI/UX, and participatory education to craft experiences that foster sustainability, cultural equity, and community agency.

I’ve recently been invited to The Climate Shift by Eric Benson, reinforcing my commitment to climate‑conscious design and regenerative futures.

My strength lies in turning complexity into accessible, joyful, and responsible design experiences—balancing creativity with strategic clarity. I’m passionate about advancing sustainable innovation, smart mobility, and design for future generations, and I’m always seeking collaborations that challenge norms and expand what design can do for society.